Most of the XR hype still likes to hang out in consumer land, but this case study is a reminder that enterprise use is where the receipts are showing up first. AR and VR aren’t being used to entertain here—they’re being used to make front-line work easier: AR for line-of-sight guidance during tasks like assembly, maintenance, and picking; VR for scalable training that doesn’t require flying senior staff around the world.
Hellenic Bottling Company (HBC)—one of Coca-Cola’s largest bottlers at over 2 billion units a year—had warehouse workflows that were stuck in “paper lists and scanners” mode. To reduce shipping errors, cut logistics costs tied to mis-picks, ease picker cognitive load, and boost output during labor shortages, HBC deployed a vision-picking setup using Realwear assisted-reality headsets running TeamViewer Frontline. Pickers see item/location/quantity in their field of view, scan pallet QR codes with the headset camera to confirm, then verify picks with voice commands—hands stay on the job, not on a device.
The rollout went from 16 pickers in one site to 1,000 pickers across 30+ warehouses, and the performance data is the headline: an 8% increase in picking performance and 99% picking accuracy. Two other details matter for anyone thinking about adoption: it wasn’t bolted on (it was integrated with SAP warehouse management so headset data fed back into core systems), and workers were brought in early—because “this makes my shift less painful” is still the strongest change-management strategy on Earth.

Read more at ARInsider.
