Lowe’s is doubling down on e-commerce (and conversions) through its ChatGPT-powered assistant, “Mylow.” Already live online and in-app, Mylow has delivered double the conversion rate among users, surfacing not just on-brand product picks but also DIY tutorials and how-to guides. And they’re not stopping there. In 2026, shoppers may be snapping pics of their outdated kitchens and getting real-time design renditions—think Pinterest vibes, but with checkout buttons.
Inside stores, Lowe’s has introduced “Mylow Companion,” helping customers on the floor with product questions, boosting in-store satisfaction scores by 200 basis points. And next year’s roadmap is all about tying personalization to real business metrics. With online sales up 11.4% in Q3 2025, Lowe’s is using first-party data to better match users to products—down to which French door fridge fits their kitchen and comes with the best reviews. One AI touch too many? Not when it’s helping shoppers skip those extra trips for the screws they forgot.
Beyond AI, Lowe’s is giving its digital shelves a facelift: more videos on high-ticket product listings, more marketplace sellers to fast-track emerging trends, and strategic ad and SEO investments that are already fueling double-digit traffic growth. Bottom line: Lowe’s wants AI to be more than a novelty. It’s a tool to raise average order value, reduce friction, and increase repeat visits—and so far, it’s delivering.
Read more at Modern Retail.