Stagwell has launched NewVoices.ai, a new AI-powered workflow tool designed to handle everything from sales tasks to customer service—using virtual agents that speak any language and never sleep. It’s pitched as a full-stack operating system for enterprise teams that want to automate their appointment setting, lead conversion, customer inquiries, and support issues without sacrificing personalization. These agents don’t just talk—they listen, learn, and adjust in real time, giving brands a custom-fit way to talk to their audience across channels.
At the core of the platform is an “agent studio,” where brands can create and refine voice and chat agents tailored for different departments—whether it’s revenue-driving chatter for sales or high-empathy scripts for support teams. Users can tweak tone, decision logic, and workflows through a straightforward interface. Stagwell says the magic lies in its proprietary data, which the platform uses to improve responses the more it’s used—essentially turning your AI agents into savvy, on-brand communicators over time.
Mark Penn, Stagwell’s CEO, emphasizes the commercial upside, calling this a strategic expansion into a much wider addressable market. Agents like NewVoices are part of the company’s push into monetizing AI services beyond marketing, especially in sectors where 24/7, multilingual communication can deliver major ROI. It’s workflow automation with a conversational twist—and one that could multiply revenue streams while scaling customer interactions like never before.
Read more at MediaPost.