Tag: sphere
-
Chalamet on the Sphere: A24 Goes Vertical With “Marty Supreme” Stunt
In perhaps the tallest marketing flex of the year, Timothée Chalamet turned heads by scaling the Las Vegas Sphere for A24’s latest campaign promoting the film “Marty Supreme.” Perched atop the glowing orb—yes, actually standing on it—the actor delivered a straight-faced teaser as the Sphere lit up like a Ping-Pong ball, soundtracked by the iconic…
-
Mercedes Brings the Heat, Moët Pops Bottles, and Peloton Hits the Strip
As the engines cooled off after the Las Vegas Grand Prix, brands were still revving up their marketing. Mercedes-Benz lit up The Sphere with a 360-degree illusion featuring its AMG GT lineup, rendered across 580,000 square feet of LED real estate. Designed by Merkley + Partners and Nexus, the activation cleverly used opposing perspectives to…
-
Booking.com on the Sphere
-
Pepsi Sphere takeover
-
Brands on the Sphere shine during Super Bowl LVIII
The amazing new venue and DOOH platform continues the momentum it kicked off when the building opened late last year. It should come as no surprise that the so called “exosphere” featured prominently during big game in Las Vegas. Great round up of some of the brand activations from AdAge… The Las Vegas Sphere has…