Tag: blockchain
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Hugo Boss Launches Web3 Loyalty Program
Hugo Boss has launched a new customer loyalty program called Hugo Boss XP, which integrates blockchain and Web3 technologies. This program is designed to enhance customer engagement by allowing users to collect and redeem digital tokens and NFTs for exclusive products and experiences. Additionally, the program supports token trading among customers, enhancing the personalized and…
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Disney launches web3 digital collectible market
After dismissing the vast majority of its metaverse team earlier this year, Disney is wading into the NFT space with a new digital collective program featuring Star Wars, Pixar and Princess pins – but purposefully avoiding the term “NFT.” Disney is launching an app with Web3 startup Dapper Labs to let people collect digital pins,…
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Facebook announces its long-rumored cryptocurrency
The social network confirmed plans to launch a cryptocurrency, called Libra. Rather than control the entire ecosystem itself, though, it has established the nonprofit Libra Association with 27 other partners to oversee Libra and its development. Each member of the association, including Facebook subsidiary Calibra, will get only one vote in governing decisions. The effort…