Snap subscription service tops 3M users, boosted by AI chatbot

Bloomberg reported social media company Snap tallied more than 3 million subscribers for its Snapchat+ premium service, driven in part by the addition of a chatbot called My AI in February.

The news agency noted the $3.99 per month subscription service has garnered 1 million paying customers over the past 11 weeks.

Snap’s My AI chatbot is based on a customised version of OpenAI’s GPT technology.

Full story at Mobile World Live.


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